Internet Marketing

The fear of failure or not being the “best” at something can sometimes paralyze even the best laid plans. This is especially true in the field of technology where stars are born virtually overnight. Do yourself a favor and get over it.

Many businesses seem to operate using the parent/child dynamic within their organizations. While parents impose limitations on their children to protect them, businesses seem to do it out of a deep-seated misconception about competency or possibility.

In “The Thank You Economy”, Vaynerchuk tells the story of that success and explains how to make social media work for your business.

Instinctively, we always seem to focus our efforts on driving more sales or getting more website leads. But your website should be doing even more.

As you may know, a web developer is someone who writes code. On a typical website build, a web developer's time is just a small part of the overall work, and there are many other players that are involved in a web design project.

Many organizations have something great to offer but have difficulty getting people excited about it. “Enchantment” offers a complete road map for getting the world to fall in love with what you do.

Many who have tried sending out newsletters may have noticed that some were more successful than others.  Design, content and the quality of your subscriber list are all factors that determine success, but there is one unsuspecting and seemingly trivial attribute that can make or break your campaign... the Subject line... but how can you get it right?

Your greeting area is strategically designed to match your corporate colours and your magazines for guests are continually replaced. You go crazy when the cleaners miss a spec of dust or things are left out of place. You believe a good first impression means everything. Or do you?

The content team has analyzed your user groups and writing killer copy that will definitely convert. Now is the day: website launch day. Your baby is finally ready to leave home! You may have the keys to your new website, but you also have a problem. You have no style.

Leo started a website back in 2007 and has enjoyed an incredible amount of success ion the blogosphere. So much so that his blog was ranked by Time magazine as one of the Top 25 blogs in the world with about 200,000 readers! I had a great chat with Leo about his blog and all things zen!

Google is still one of the biggest drivers of business online. Getting that number one ranking is a goal for many business owners. How do you get to the top of the search results?

I was very fortunate recently to have David Heinemeier Hansson agree to do a short interview with me.