SEO & Marketing Blog

Amazon sued Perplexity for letting its AI assistant shop without permission, marking the first major legal battle over agentic commerce. With AI-driven retail traffic up 4,700% year over year, this lawsuit will determine whether businesses can still control how customers find them. Here's what it means and how to prepare.

Server errors hurt more than user experience; they can remove your pages from Google entirely. Here's what happens during downtime, what WordPress issues cause problems, and how to protect your rankings.

Your customers are using ChatGPT and Google AI to find service providers, but most never click through to websites. Here's how to show up in AI search results and capture those customers before your competitors do.

Most AI projects fail because businesses automate chaos instead of efficiency. Here's why your processes matter more than the actual technology… and what to fix first.

Your blog posts still work. They just can't be your only answer anymore. Find out why.

Learn about how content decay can negatively impact your website as well as how to detect, analyze and fix this issue.

Find out why an Apple Business Connect account is crucial for any business as well as how to properly set one up.

You’ve decided that 2024 is the year to invest in SEO (search engine optimization) to bring in more donors or customers through Google. But what does an SEO actually do? Knowing the answer will help you decide who to partner with.

The way to attract new customers in today’s world is to market to them online. After all, that’s where most people are looking for these days. We have some HVAC marketing ideas that will help your company become more visible on the web.

Whitespace is essential in composition and provides a better user experience - which means the website will be better at accomplishing its goals. In the end, isn’t that the point?

Now that the holiday season is upon us, the Envision team has been coming up with ways to say “thank you” to our customers. Having studied Gary Vaynerchuk’s “The Thank You Economy”, we know that good old fashioned relationship building is not only good for business, but it makes work more meaningful - and more fun!

Everyone agrees that making sites more accessible is a good thing. It’s just that most people have a hard time understanding what an “accessible website” means. If you're unclear about website accessibility, you can learn more here.