Category Archives: Peak Interest – Businesss Tips
How Bob lost the sale and didn’t even know it.
With the multitude of social opportunities available on the world wide web these days it is sometimes easy to lose sight of your output. From your latest Twitter or LinkedIn review to your most recent Facebook update, many of us are … Continue reading
World of Turk: How Millions are Helping Billions
In the 1960’s, the Beatles’ famously sang about getting by “With A Little Help from My Friends”. Today websites like Wikipedia, Word Press, and Amazon are bringing a whole new meaning to the concept of relying on others to help … Continue reading
Does Your Business Still Believe in Unicorns?
As the great Albert Einstein often mused “the definition of insanity is doing the same thing over and over again and expecting different results”. Now I’m not questioning anyone’s lucidity, but sometimes (for whatever reason), people just can’t seem to … Continue reading
Is Your Business Thinking the “Right” Way?
Most companies traditionally view their bottom line as a statistical or numerical value. They typically measure success based on quantitative data like sales, while qualitative data like documents or words (while useful), are not generally what CEO’s are looking for. … Continue reading
Are You Losing Your Crowd by Being Too Technical?
In our quest to make everything ‘better’ we sometimes manage to muddle up a perfectly good design or over complicate an easy to grasp concept. While it is somewhat natural to want to “show-off”, it is important to ask yourself … Continue reading
Write What You Know and Watch Your Influence Grow
How many times have you thought about doing something only to shoot yourself down with the old “I’m not good enough” rhetoric? The fear of failure or not being the “best” at something can sometimes paralyze even the best laid … Continue reading
Fork It Over: The DOs & DON’Ts Of Data Collections
In the digital age many of us are inundated on a daily basis with requests for information. From mailing lists to client surveys, everybody wants to beef up their customer data. Getting customers to fork over sensitive information is no … Continue reading
Social Media: Set Your Employees Free
Every morning while I’m getting ready for work, my two little boys get to watch some TV. My wife and I have decided that a little Disney Channel in the morning is not going to rot their brains, and we … Continue reading
Is Your Routine Making You Stupid?
What did you do this morning? Chances are you ingested some caffeine, (hopefully) brushed your teeth, and set upon your inbox before you even crossed the office threshold. Chances are also that you repeat this routine most every day. Daily … Continue reading
Don’t Hire a Web Developer to Build Your Website!
I was a meeting with a client recently and he mentioned that he was considering hiring a programmer from overseas to help complete a small web project. He felt it just made more sense financially. I asked him, “who will … Continue reading